43491456609 - Media Buyer 3
Activate Talent
Remote
- Remote job
Position: Media Buyer 3
Location: Remote (Global) – Eastern Time zone (9 am–5 pm EST), with flexibility for campaign demands.
Employment Type: Full Time
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Role Overview:
We're seeking a forward-thinking Media Buyer to craft, execute, and optimize media strategies across traditional and digital channels. This role is ideal for someone with a professional or academic health, clinical, or education background, armed with analytical rigor, creative agility, and a deep respect for clinical standards.
Key Responsibilities:
Negotiate and buy advertising space across multiple channels—social media, programmatic, search, and traditional outlets—to maximize ROI.
Design and implement media plans aligned with clinical messaging, product education, and health outcomes.
Monitor campaigns continuously; analyze metrics like CPA, ROAS, CTR, conversions, and optimize in real time.
Bridge clinical/educational insight with marketing strategies—ensuring media placements accurately reflect product science and patient education goals.
Coordinate with creative, analytics, and compliance teams to align messaging with clinical claims and regulatory standards.
Use data and research to inform media decisions; apply A/B testing, segmentation, and reporting to refine targeting and creative execution.
Requirements
- Education or experience in health-related fields (e.g., public health, medical, clinical, or education disciplines).
- Proven media-buying experience—particularly in healthcare, wellness, or education sectors.
- Strong analytical skills and comfort with performance metrics and digital tools.
- Excellent negotiation acumen—especially in high-value digital media environments.
- Effective communication across teams, with attention to clinical accuracy and educational integrity.
- Flexible Eastern Time availability, open to aligning with patient education campaigns and team collaboration across time zones.
Vacancy posted more than 2 months ago
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