Sales Specialist (Electrical Wires and Cables)

Drives sales performance and market expansion through effective distributor and key account management, trade marketing execution, and in-depth market analysis.

Key Duties and Responsibilities

Distributor and Key Account Management

• Build, manage, and strengthen relationships with distributors and key accounts, ensuring their requirements are addressed and they remain informed of PD products, updates, and innovations.
• Develop and execute value-driven initiatives with key trade accounts to support revenue growth and strengthen long-term brand loyalty.

Trade Marketing and Promotions

• Plan, coordinate, and implement trade promotions in collaboration with the Marketing Promotions team, ensuring timely availability of point-of-sale (POS) materials and promotional support.
• Conduct regular visits to project sites and trade accounts to actively promote PD products, increasing brand visibility, market presence, and penetration.

Market Analysis

• Perform detailed market, customer, and competitor analyses in coordination with the Market Research team to generate insights that support sales strategies and product positioning.
• Prepare and submit regular reports on market trends, competitor activities, and the effectiveness of sales initiatives to the Sales Supervisor and Sales Manager.

Qualifications

• Bachelor’s degree in Business Administration, Economics, Finance, Accounting, Statistics, Electrical, Civil, or Mechanical Engineering, or a related field.
• Strong communication, numerical, and analytical skills.
• Proficient in MS Office applications, particularly Microsoft Excel.
• A collaborative team player who is also self-motivated and able to work independently.
• Demonstrates strategic thinking, sound judgment, and proactive decision-making.
• Highly organized with excellent time management and multitasking abilities.
• Open to fresh graduates.