Business Development Manager

Key Duties and Responsibilities

A. Business Development, Client Acquisition & Profitability

• Lead and conduct business presentations, pitch meetings, and negotiations for acquiring new outlets, branches, and accounts.
• Manage end-to-end client engagement from inquiry to contract awarding.
• Ensure all new business opportunities meet profitability, margin, and payback expectations.
• Evaluate commercial terms and recommend go/no-go decisions based on financial viability.

B. Business Presentations, Bidding & P&L Analysis

• Lead the preparation and presentation of business proposals, bid documents, and feasibility decks.
• Develop or review projected P&L statements for new outlets, accounts, or bids. 
• Coordinate with Finance and Operations to validate costing assumptions.
• Ensure bids reflect realistic pricing, sustainable margins, and operational capacity.
• Analyze bid results and post-award performance versus projected P&L.

C. Outlet & Branch Development Support

• Support the financial and operational planning of new outlets and branch expansions.
• Assist in evaluating site feasibility, expected sales volume, and cost structure.
• Participate in pre-opening planning, ensuring alignment between concept, budget, and projected P&L.
• Support renovation projects by evaluating ROI, cost impact, and sales recovery timelines.

D. Marketing Campaigns & Sales Growth (P&L-Focused)

• Plan and execute marketing campaigns aimed at increasing traffic and sales.
• Evaluate campaign cost versus expected revenue uplift and margin impact.
• Recommend promotional strategies that balance volume growth and profitability.
• Coordinate with Marketing and Operations to align campaigns with outlet financial targets.
• Monitor campaign performance and recommend corrective actions as needed

E. Branding & Visual Standards

• Lead branding and visual execution for new outlet openings and renovations.
• Ensure brand initiatives are cost-effective and aligned with approved budgets.
• Oversee outlet look, signage, menus, packaging, and promotional materials.
• Conduct brand audits and recommend enhancements that improve customer experience and sales.

C. New Outlet Opening & Standard Look Implementation

• Lead and oversee the opening of new outlets, ensuring readiness from a business, branding, and customer-facing perspective.
• Ensure every new outlet opens with the company’s approved standard look, including but not limited to:
• Signage and storefront presentation
• Menu boards and price displays
• Product presentation and packaging
• Uniforms and grooming standards
• Promotional materials and opening collaterals
• Develop and implement a New Outlet Opening Checklist covering branding, marketing, and visual requirements
• Coordinate with Operations and Procurement to ensure on-time and compliant execution.
• Conduct pre-opening site inspections to validate brand completeness and visual standards.
• Sign off on outlet readiness from a brand and presentation standpoint prior to opening.
• Document gaps and recommend improvements for future outlet launches.

Job Requirements

• Strong business presentation and negotiation skills
• P&L analysis and financial modeling for new business
• Pricing strategy and margin management
• Understanding of COGS, manpower cost, and operating expenses
• Commercial decision-making and risk assessment
• Proficient in Excel (costing, P&L models) and PowerPoint
• Results-driven with strong accountability
• Collaborative and solutions-focused
• Confident in executive and client-facing discussions