Marketing Officer
Asian Sourcing Link Phils., Inc.
Key responsibilities:
· Working as part of the marketing team to build and deliver a comprehensive B2B marketing programme for a global marketing services business.
· Preparing and executing multi-channel B2B marketing campaigns, both local and global.
· Supporting the company’s ‘Exchange’ programme.
· Supporting the company’s internal and external communications.
Day to Day Activities:
· Working with client account teams to identify best practice examples and new innovation from across the business.
· Managing the Exchange best practice content library.
· Writing content for PR, website and social media.
· Creating and executing marketing campaigns and social media content.
· Compiling internal communications and newsletters.
· Creating presentations and other marketing materials for internal and external use.
· Project managing various marketing initiatives such as e-marketing campaigns, awards entries etc.
Experience Required:
· Minimum of 2 years’ experience in marketing and/or PR role, preferably B2B international markets.
· Experience in creating engaging marketing content for PR, client engagement campaigns, digital channels and sales support activity.
· Must be extremely well organised, able to handle multiple projects/actions, work well under pressure and used to tight deadlines.
· Experience working with CRM and e-marketing tools such as HubSpot is preferred.
· Experience working in a marketing agency environment is preferred.
Skills required:
· Ability to work independently in the creation of high-quality marketing content targeting B2B clients.
· Strong attention to detail and an ability to manage content libraries to a high proficiency.
· Excellent written and spoken communication skills, confident in engaging and developing positive, multi-level relationships with stakeholders at all levels.
· Strong language skills, fluent English is essential.
· High level of proficiency in MS Excel, PowerPoint and MS Outlook is required. Especially in the creation of PowerPoint sales documents.
· Strong team player with a proactive approach and the ability to take initiative.
Qualifications:
· Marketing / Business BA Hons degree or equivalent.
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