SEO Specialist (Mandarin Speaker)
Global Play Hub Innovations Corp.
Job Title: SEO Specialist (Mandarin Speaker)
Job Summary
We are seeking an experienced SEO Specialist (Mandarin Speaker)to develop and execute search engine optimization strategies that improve organic visibility, traffic, and conversions. The ideal candidate is a Filipino citizen fluent in Mandarin (speaking, reading, and writing)with strong technical SEO expertise and experience in performance-driven digital marketing, preferably within the iGaming / sportsbook industry .
Key Responsibilities
• Develop and implement effective SEO strategies to improve organic search rankings
• Conduct keyword research, competitor analysis, and market trend analysis
• Optimize website structure, content, and landing pages for search engines
• Perform on-page, off-page, and technical SEO improvements
• Monitor website performance using tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, and others
• Analyze SEO data and provide detailed performance reports with actionable insights
• Manage link-building strategies and outreach campaigns
• Collaborate with content, design, and development teams to ensure SEO best practices are applied
• Stay updated with search engine algorithm updates and industry trends
• Support multilingual SEO initiatives, especially Mandarin/Chinese market optimization
• Coordinate with Mandarin-speaking stakeholders and regional teams
Qualifications
• Filipino citizen
• Fluent in Mandarin (speaking, reading, and writing)and English
• Bachelor’s degree in Marketing, IT, Communications, or related field
• 5–10 years of experience in SEO or digital marketing
• Strong knowledge of on-page, off-page, and technical SEO
• Experience using SEO and analytics tools (Google Analytics, Search Console, Ahrefs, SEMrush, etc.)
• Strong analytical, problem-solving, and reporting skills
• Experience in iGaming, sportsbook, or sports betting industry is highly preferred
• Ability to work in a fast-paced, performance-driven environmentSalary & Benefits
• Starting salary: PHP 120,000 – 200,000
• Career growth opportunities
• Dynamic and international work environment
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