Brand Manager
80000 - 120000 PhpFull-time
Dempsey Resource Management Inc.
BRAND MANAGER (Beauty & Cosmetics / Media Experience)
Location: Bonifacio Global City (BGC), Taguig City
Employment Type: Full-time
Salary Range: ₱80,000 – ₱120,000 / month
Experience Required: 3+ years in Brand Management ( Cosmetics/Makeup or Media Agency preferred)
About the Role
We are seeking a dynamic, strategic, and hands-on Brand Manager to lead our brand strategy, product launches, and market expansion in BGC, Taguig. You will take end-to-end ownership of brand communication, product development alignment, market research, and multi-channel campaigns.
If you have a strong track record in the cosmetics, beauty, or media industry and thrive in a fast-paced environment, we want to hear from you.
Key Responsibilities
- Brand Strategy & Execution: Formulate and execute comprehensive 360° marketing plans, brand positioning strategies, and identity-building initiatives.
- Market & Consumer Insights: Conduct market research, evaluate consumer behavior, monitor beauty/cosmetics trends, and track competitor activities.
- Product Development Collaboration: Work closely with product R&D and supply chain teams to develop, package, and launch new product lines.
- Brand Communication & PR: Lead advertising campaigns, promotional events, public relations, influencer marketing, and social media strategies.
- Channel & Sales Strategy: Coordinate with sales teams to align promotional activities across e-commerce and retail channels.
- Budget & P&L Management: Manage brand budgets, optimize resource allocation, and ensure cost-efficient marketing ROI.
- Team Leadership: Guide and coordinate cross-functional teams to achieve strategic business objectives.
Qualifications & Requirements
- Work Experience: Minimum 3 years of brand management experience , ideally within the Makeup / Cosmetics sector or a top Media / Advertising agency .
- Education: Secondary Level Graduate minimum (Bachelor’s degree in Marketing, Business, or Communications is an advantage).
- General Skills:
- Exceptional analytical, communication, and time-management skills.
- Strong ability to work independently with minimal supervision.
- Resilient and capable of delivering high-quality results under pressure.
- Willingness to do field work (event execution, store visits, trade activations) and work extended hours when necessary.
- High attention to detail and strong aesthetic sense.
Vacancy posted 10 hours ago
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