Social Media Marketing Professional
Full-time
GNS Digital Marketing
The Social Media Marketing professional is responsible for developing, managing, and implementing social media strategies to increase brand awareness, audience engagement, and customer reach.
The role involves creating engaging content, managing social media platforms, monitoring performance, and supporting the company’s overall marketing objectives.
Responsibilities
- Develop and implement social media marketing strategies aligned with company goals.
- Create, curate, and publish engaging content for Facebook, Instagram, TikTok, and other relevant platforms.
- Prepare social media captions, graphics, videos, reels, and other promotional materials.
- Manage and maintain the company’s social media accounts and content calendars.
- Monitor comments, messages, mentions, and customer engagement across social media platforms.
- Respond to inquiries and engage with followers in a professional and timely manner.
- Monitor social media trends, competitors, and emerging content strategies.
- Analyze social media performance using insights and analytics and prepare regular reports.
- Recommend strategies to improve engagement, reach, followers, leads, and conversions.
- Coordinate with the Marketing, Sales, and Creative teams for campaigns and promotional activities.
- Assist in planning and executing online campaigns, product launches, and promotional events.
- Ensure that all published content follows the company’s branding, tone, and guidelines.
- Stay updated with current social media trends, algorithms, and digital marketing practices.
Job Requirements
- Bachelor’s Degree in Marketing, Communications, Advertising, Digital Marketing, or a related field is preferred.
- Experience in Social Media Marketing, Digital Marketing, or Content Creation is an advantage.
- Knowledge of Facebook, Instagram, TikTok, and other social media platforms.
- Strong written and verbal communication skills.
- Creative, organized, detail-oriented, and highly proactive.
- Basic knowledge of graphic design and video editing is an advantage.
- Familiarity with social media analytics and advertising tools is a plus.
- Ability to manage multiple tasks and meet deadlines.
- Willing to learn and adapt to new digital marketing trends and strategies.
Vacancy posted 1 day ago
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