Creative Manager
Full-time
W Bridges Manpower Corporation
Creative Manager (Mandarin Speaker) is responsible to lead creative strategy, brand storytelling, and content development across all marketing channels. The ideal candidate is a Filipino citizen fluent in Mandarin (speaking, reading, and writing) with strong experience in creative direction, campaign development, and performance-driven marketing, preferably within the iGaming/ sportsbook industry.
RESPONSIBILITIES:
- Lead the overall creative direction for marketing campaigns across digital and offline channels.
- Develop innovative concepts, storytelling, and visual direction aligned with brand strategy.
- Oversee production of creative assets including ad creatives, videos, banners, and promotional materials.
- Collaborate with marketing, performance, and brand teams to ensure creative consistency and effectiveness.
- Translate marketing objectives into high-impact creative executions.
- Review and approve all creative outputs to ensure quality, brand alignment, and performance goal.
- analyze campaign performance and optimize creatives based on the data insights.
- Manager and guide designers, copywriters, and external creative vendors.
- Stay updated with creative trend, competitor strategies, and industry best practices.
- Coordinate with Mandarin-speaking stakeholders and regional teams.
QUALIFICATIONS:
> Filipino citizen
> Fluent in Mandarin (speaking, reading, and writing) and English
> Bachelor's degree in Marketing, Design, communications, or related field.
> 5-10 years of experience in creative direction, advertising, or marketing.
> Strong portfolio in digital campaigns, branding, and performance creatives.
> Experience working with cross-functional marketing teams.
> Strong leadership, communication, and project management skills.
> Strong understanding of digital marketing performance metrics.
> Experience in iGaming, sportsbook, or sports betting industry is highly preferred.
> Ability to thrive in a fast-paced, high-performance environment.
Vacancy posted more than 2 months ago
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