Content Manager
Stotsenberg Leisure Park & Hotel Corporation
● Develop content strategy aligned with short-term and long-term marketing targets
● Manage the editorial calendar and ensure content team is on board
● Manage content distribution to online channels and social media platforms to analyse and increase web traffic and users engagement metrics
● Create and publish engaging content
● Edit, proofread and improve content writers’ deliverables and liaise with content writers to ensure brand consistency
● Drive SEO in content creation and ensure SEO best practices are properly observed in all articles
● Collaborate with the SEO team to recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
● Ensure compliance with law (e.g. copyright and data protection)
● Stay up-to-date with developments and generate new ideas to draw audience’s attention
● Bachelor’s degree in marketing, communications, journalism, and other relevant fields
● Proven SEO experience or as a Content marketing manager.
● Basic technical knowledge of HTML and web publishing and knowledge of SEO and web traffic metrics.
● Proven ability to lead and inspire a team of creatives
● Excellent communication, presentation, and interpersonal skills
● Outstanding organizational and time-management skills
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