Brand Manager Laguna

Calamba, Philippines | Posted on 10/08/2026

At Level Up Talent Solutions, we believe great work starts with feeling supported, trusted, and valued.

We are a people-focused talent company that connects skilled professionals with meaningful long-term opportunities. Our goal is to create an environment where you can do your best work, continue growing, and feel confident in the role you play within a team.

When you join Level Up Talent Solutions , you are not just filling a position. You are becoming part of a community that values clear communication, consistency, and mutual respect. We work closely with you to understand your strengths, your experience, and the type of work environment where you can thrive.

We support our talents through structured onboarding, ongoing guidance, and realistic expectations. You will always know what success looks like and who to turn to when you need support. We believe that when talents feel aligned and empowered, everyone succeeds.

At Level Up Talent Solutions, growth is not only about skills. It is about confidence, stability, and building a career you can be proud of.

We are here to help you level up.

Job Description

Job Description:

Level Up Talent Solutions is looking for an experienced Brand Manager to develop and execute brand and marketing strategies that drive sustainable business growth, strengthen brand equity, and maximize profitability. The role will oversee assigned brands and product categories, translate market and consumer insights into actionable strategies, and collaborate with cross-functional teams to achieve sales and business objectives.

Key Responsibilities

Brand & Business Performance

• Develop sales forecasts and strategies to support category and company sales objectives.
• Analyze sales data, market trends, industry information, consumer insights, and competitor activities.
• Monitor brand performance and identify opportunities to improve sales, market share, and profitability.
• Conduct market and store audits to evaluate brand execution.
• Develop and manage product strategies aligned with market opportunities and business objectives.
• Evaluate SKU, pack size, variant, sales, inventory, and market performance.
• Recommend portfolio expansion, rationalization, discontinuation, and inventory strategies.
• Lead New Product Development (NPD) from concept and testing through market entry, launch, and post-launch monitoring.
• Collaborate with Sales and Trade Marketing on pricing, distribution, and promotional strategies.
• Develop and implement annual brand and marketing plans.
• Establish brand positioning, objectives, strategies, and key initiatives.
• Develop marketing communication programs across traditional, trade, and digital channels.
• Manage project budgets, timelines, agencies, and internal stakeholders.
• Monitor campaign performance and recommend improvements.

Budget & Performance Management

• Prepare and manage annual marketing budgets.
• Monitor marketing expenses and return on marketing investment.
• Track sales, market share, distribution, product performance, and other key KPIs.
• Prepare brand performance reports and recommend action plans to Management.

Cross-Functional & Brand Management

• Collaborate with Sales, Product Development, Operations, Supply Chain, Finance, and other teams.
• Lead cross-functional projects related to brand development and business growth.
• Ensure consistent brand messaging and execution across all channels.
• Champion brand identity, awareness, consistency, and long-term brand equity.

Requirements

Qualifications

• Bachelor’s degree in Business Administration, Marketing, Advertising , or a related field.
• At least 3 years of experience in Brand Management, Product Management, or Marketing , preferably in Food Manufacturing, FMCG, or Consumer Goods .
• Strong understanding of FMCG marketing, Modern Trade, Retail Trade, and distributor operations .
• Experience in product performance analysis, SKU rationalization, pricing, product positioning, product launches, and portfolio management .
• Strong knowledge of sales, market share, consumer insights, category management, profitability, and marketing ROI .
• Strong cross-functional collaboration and project management skills.
• Ability to manage multiple priorities, timelines, and budgets.
• Proficient in Microsoft Office ; knowledge of SAP, Oracle, or equivalent ERP systems is an advantage.
• Strong communication, leadership, organizational, and analytical skills.
• Presentable, persistent, adaptable, and able to work effectively under pressure.
• Willing to conduct fieldwork, travel, and work beyond regular hours, including Monday–Saturday , as business needs require.