Sales and Marketing Officer
Cassie Design Marketing
Key Responsibilities
Broker & Agent Support
Serve as the primary point of contact for accredited brokers and their agents. Address day-to-day questions on inventory, pricing, financing options, reservation requirements, and commission processing. Coordinate accreditation, document submission, and ongoing engagement.
Online Inquiry Response
Respond promptly and professionally to inbound inquiries across Meta Business Suite (Facebook, Instagram, Messenger), TikTok, email, and listing platforms. Qualify leads, route serious buyers to the appropriate next step (site visit, broker assignment, or office consultation), and maintain conversation quality benchmarks.
Site Tripping
Conduct on-site visits with prospective buyers — model unit tours, lot walkthroughs, and amenity orientation. Present the property professionally, answer technical questions on construction specifications, turnover timelines, and HDMF / bank financing pathways.
Front-Facing Sales
Engage walk-in clients at the showroom or sales office. Guide buyers through reservation, computation, financing, and documentation. Coordinate hand-offs to documentation and turnover teams.
CRM Management (Odoo)
Input and maintain all leads, contacts, activities, and opportunities in Odoo CRM. Keep buyer profiles, source attribution, and pipeline stages current and accurate to enable reliable reporting.
Reporting & Excel Proficiency
Generate weekly and monthly sales reports using Microsoft Excel — pivot tables, lookups, conditional formatting, and basic dashboards. Reconcile CRM data with sales registers and flag discrepancies.
Content Engagement (Meta Business Suite)
Manage comment and message responses across Meta-managed pages and ad campaigns. Maintain consistent tone, escalate complex queries to marketing, and surface common questions back to the content team for FAQ updates.
Other Related Tasks
Support marketing events, broker assemblies, open-house weekends, and other duties as assigned by the Sales Manager.
Requirements
- Educational Qualifications: Bachelor’s degree in Marketing, Business Administration, or related field.
- Experience Level: 1-3 years of experience in sales and marketing.
- Skills and Competencies: Proficient in negotiation, sales management, and social media marketing.
- Qualities and Traits: Strong communication and presentation skills.
- Responsibilities and Duties: Ability to provide effective sales support and manage sales/leasing processes.
- Working Conditions: Ability to work in a fast-paced environment with a focus on targets and deadlines.
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