Digital Marketing Assistant

Are you a talented individual ready to join an awesome team in the Automotive industry ?

The EXCLUSIVE distributor of Baic Auto here in the Philippines needs a Digital Marketing Assistant!

Below are the responsibilities of a DIGITAL MARKETING ASSISTANT:

Digital Campaign Strategy & Execution

• Develop, plan, and execute full-funnel digital marketing campaigns across social media, websites, email, SMS, and paid media platforms.
• Ensure campaigns align with brand goals, sales objectives, and marketing timelines.
• Track budgets, timelines, and campaign deliverables to ensure efficient execution.

Multi-Platform Social Media Management

• Manage and maintain consistent content across Facebook, Instagram, Threads, TikTok, YouTube, and Linkedin.
• Strategize, publish, and optimize platform-specific content to maximize reach and engagement.
• Monitor comments, DMs, group chats, and mentions to foster strong community engagement.
• Stay updated on platform trends, algorithms, and emerging content formats.

Content Strategy, Planning & Calendar Management

• Create and manage monthly content calendars aligned with campaign strategies and brand objectives.
• Plan content formats, hooks, and creative direction.
• Coordinate with design and creative teams to produce visuals, videos, reels, and stories.
• Ensure timely and accurate publishing across all digital platforms.

Content Creation & Copywriting

• Create original multimedia content using tools such as Canva, CapCut, or Adobe Creative Suit
• Write compelling captions, hooks, ad copy, and digital messaging (strong copywriting is a plus)
• Adapt tone and messaging to suit platform nuances and audience behavior

Paid Media & Budget Optimization

• Plan, manage, and optimize paid campaigns across Facebook/Instagram Ads, Google Ads, TikTok Ads, and other platforms.
• Monitor ad spend, perform budget liquidation and reallocation, and optimize performance.
• Implement audience targeting, retargeting, and A/B testing strategies.
• Track key performance metrics including CPM, CTR, CPR, ROAS, and conversions.

Analytics, Reporting & Insights

• Monitor, analyze, and report on campaign performance on a weekly and monthly basis
• Use tools such as Meta Business Suite, Google Analytics, and Tik Tok Ads Manager
• Prepare performance reports with actionable insights and recommendations

To be successful in this role you must be…

• A college graduate with a 4-year degree in BS in Marketing, Communications, Management, or related courses.
• Has at least 3-5 years professional experience in marketing, PR, or event management in a corporate setting or marketing agency
• Proficient in MS Word, PowerPoint, and Excel for documentation, reporting, presentations, and budget.
• Knowledgeable in Adobe Photoshop, Premiere Pro , and basic photo and video editing tools.
• Strong strategic thinking and planning skills with the ability to execute PR campaigns and events effectively.
• Excellent written and verbal communication skills for media relations and copywriting.
• Project and event management skills , including timeline control, vendor coordination, and logistics management.
• Analytical and organizational abilities with strong attention to detail.
• Collaborative team player with leadership capability and the ability to manage multiple priorities in a fast-paced environment.

Working pattern and location:

• Join Date: March 2026
• Employment Type: Full-time Employee
• Work Location: On-site
• Working Hours: 45 hours, 5 days per week (8:30 AM to 6:30 PM)
• Workdays: Monday - Friday
• Location: 133 Quezon Ave, District 1, Quezon City, Philippines.