Marketing Staff
Full-time
Asia PeopleWorks, Inc.
Functions and Responsibilities
Market Research and Analysis
- Conduct market research to understand industry trends, customer needs and competitive landscape
- Analyzing data to identify opportunities and potential markets
Market Research and Analysis
- Developing and implementing marketing strategies and plans to promote our products and services
- Set marketing goals and KPI’s aligned with our business objectives
Brand Management
- Managing the company’s brand image
- Keep the company logo and develop taglines and design templates
Product Promotion
- Create and execute promotional campaigns to generate interest
- Develop marketing collateral such as corporate brochures, flyers and product catalogues
Digital Marketing
- Manage online marketing efforts (SEO, SEM) with SEO Hacker including website, social media platforms, email blasting
Content Creation
- Produce content like blog posts, articles, videos and job stories showcasing our products and services
Sales Support
- Provide marketing support to the sales team with lead generation, sales materials and customer presentation
- Organize and participate in trade shows, exhibitions and other industry events to promote our equipment
Customer Relationship Management
- Manage customer database
- Set programs and customers
Analytics and Reporting
- Monitor and analyze performance of SEO Hacker and marketing campaigns using metrics and analytics tools
- Reports on marketing activities, effectiveness and ROI to GM
Collaboration and Coordination
- Work closely with department managers, sales and service to ensure cohesive strategies and customer satisfaction
- Coordinate with external vendors, agencies and partners for marketing projects and campaigns
Required Education, Technical Capability and Other Career Qualification
- College Graduate preferably in the Marketing field with experience in the conduct of market research and develop and implement marketing strategies to promote our products and services.
- No work experience required, however, knows how to manage the company’s brand image and manage customer database.
- Preferably knows how to handle digital marketing and knowledgeable in content creation
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)
- Strong analytical skills and can collaborate and coordinate with department managers, sales and service
- Excellent verbal and written communication skills, with the ability to interact professionally with customers and/or clients at all levels.
Vacancy posted 19 days ago
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