TikTok Shop Manager
Full Circle Agency
Job Title : TikTok Shop Manager
Role : Full-Time
Location : Remote
Core Hours: 8am – 2pm PST
Salary Range: $700 - $900
ABOUT THE ROLE
As TikTok Shop Manager, you will be responsible for building our client's TikTok Shop from the ground up and managing it on an ongoing basis. You will handle everything from initial account registration and product catalog setup through to daily order operations, ad campaign management, affiliate program oversight, and monthly performance reporting. The ideal candidate has operated a high-volume TikTok Shop end-to-end and is comfortable navigating the full Seller Center toolkit.
PHASE 1 RESPONSIBILITIES — SHOP SETUP & CONFIGURATION
Shop Profile & Branding
- Configure shop name, logo, banner imagery, categories, and storefront layout in Seller Center
- Write a compelling, keyword-rich shop bio and description
- Link the TikTok Business/Marketing Account(s) to the shop to enable shoppable video and product tagging
Product Catalog Setup
- Audit the product range against TikTok's prohibited and restricted product policies and advise the client
- List products individually or via bulk upload / Shopify catalog sync
- Optimize product titles with niche search keywords, write detailed descriptions, and upload multi-angle imagery and demo videos
- Understand and discuss with the client (and then implement) the optimal configuration for SKUs, variants, and pricing; set opening inventory levels
- Submit all listings for TikTok product approval review and resolve any rejections
- Conduct a test purchase to validate the full checkout and fulfillment flow
FBM and FBT Configuration
- Configure FBM: Set warehouse / pickup and return addresses; create shipping templates covering rates, zones, and carrier selection
- Configure FBT: enroll products, prepare inbound shipments to TikTok warehouses, and configure the free-shipping opt-in settings
- If using Shopify: install and configure the TikTok channel app to enable real-time inventory and order sync
- Author and publish the shop's return policy in compliance with applicable consumer protection laws
- Draft 3PL to FBT ongoing inventory management plan and workflow.
Customer Service
- Configure customer service notifications
- Set up FAQs, saved responses, and response workflows
- Establish return, refund, and cancellation handling procedures
- Set escalation path for customer support issues
Advertising & Promotions Setup
- Link TikTok Ads Manager to the shop and configure the primary ad account
- Launch initial GMV Max campaign(s) — set target ROI, daily budget, and product selection
- Set up TikTok Search Ads with relevant keyword targeting to capture intent-driven discovery
- Configure TikTok Pixel if driving traffic to an external website or landing page
- Build out and maintain welcome promotions, platform coupons, and launch discount strategies in Seller Center
Affiliate / Creator Program Setup
- Enable and configure the Affiliate Center, including open and targeted collaboration plans
- Work with our Affiliate/Creator team to set baseline and tiered commission structures across product categories
- Work with our Affiliate/Creator team to establish a product seeding / free sample program and write a creator brief with content guidelines
PHASE 2 RESPONSIBILITIES — ONGOING MANAGEMENT & OPERATIONS
Daily Operations
- Monitor and respond to all buyer messages within 12 hours
- Verify the processing and fulfillment of new orders
- Review and action open return and refund requests in line with shop policy
- Monitor product and video comments for customer questions, complaints, or escalations
- Check the Shop Health dashboard daily for violations, warnings, or Late Dispatch Rate (LDR) increases
Weekly Operations
- Review GMV Max campaign performance (cost, orders, CPA, ROI) and adjust target ROI as needed
- Audit GMV Max creative assets and exclude under-performing videos
- Review inventory levels and initiate restock for SKUs approaching low thresholds
- Sync inventory counts across all sales channels to prevent overselling
- Review Search Ads keyword performance and refine bids and match types
- Monitor and respond to product reviews; flag patterns requiring action
- Update product listings as needed: pricing, imagery, descriptions, or promotional badges
Monthly Operations
- Produce a full performance report covering GMV, orders, ad spend, ROAS, and affiliate ROI
- Export raw order data and build a net revenue / P&L analysis — accounting for referral fees, transaction fees, affiliate commissions, and fulfillment costs
- Reconcile payouts against Seller Center invoices
- Review TikTok's ACE Powered Insights for platform-generated growth recommendations
- Analyze SKU-level performance and identify top and bottom performers
- Plan and schedule upcoming promotions, flash sales, and seasonal campaigns
- Work with our Affiliate/Creator Team to review and adjust affiliate commission rates; roll out performance bonuses for top creators
- Review FBT warehouse inventory and plan replenishment inbound shipments
- Conduct a shop health audit covering seller score, policy compliance, and LDR trends
- Monitor TikTok platform policy updates, fee changes, and new ad format rollouts
Quarterly / Strategic Operations
- Set and document measurable growth goals for the upcoming quarter in collaboration with stakeholders
- Evaluate catalog expansion opportunities: new SKUs, product bundles, or virtual bundles
- Review and optimize the fulfillment strategy mix (FBT vs. seller-ship vs. 3PL)
- Audit the full technology and integration stack: inventory sync tools, shipping apps, analytics platforms
- Evaluate eligibility for premium seller tiers including Star Shop and Mall status
Crisis & Issue Management
- Triage and respond to Shop Health violations — pause campaigns and slow order intake if LDR spikes
- Conduct root cause analysis for fulfillment failures or policy incidents and implement corrective action
- File TikTok support tickets with supporting documentation when external factors are responsible
- Manage chargebacks, fraud disputes, and escalated return or refund claims
REQUIRED EXPERIENCE & SKILLS
Platform & Technical
- Proven hands-on experience managing a TikTok Shop end-to-end via Seller Center — from initial registration through to active daily management
- Deep familiarity with TikTok Shop Ads — specifically GMV Max campaign setup, optimization, and creative management
- Working knowledge of Fulfilled by TikTok (FBT): inbound shipping, warehouse management, and fee structures
- Experience with TikTok Shop's affiliate and creator program: collaboration setup, commission structures, and creator relationship management
- Proficiency with TikTok Seller Center tools: Shop Health dashboard, ACE Powered Insights, order management, and promotions
- Experience integrating TikTok Shop with Shopify or other e-commerce platforms for catalog and inventory sync
- Familiarity with TikTok Search Ads and keyword-based campaign strategy
Operations & Analytics
- Strong understanding of TikTok Shop's fee structure — referral fees, transaction fees, FBT costs, affiliate commissions, and refund admin fees
- Ability to build and interpret P&L analyses and net revenue reports from raw Seller Center order data
- Experience managing customer service operations within a 12-hour response SLA
- Comfortable managing inventory across multiple fulfillment channels and preventing overselling
Soft Skills & Working Style
- Highly organized and process-driven — able to manage multiple daily, weekly, and monthly operational rhythms simultaneously
- Proactive communicator — surfaces issues, opportunities, and insights to stakeholders without prompting
- Comfortable working in a fast-moving platform environment where policies and features change frequently
- Detail-oriented with a strong compliance mindset around TikTok's evolving seller policies
WHAT SUCCESS LOOKS LIKE
- In the first 30 days : The shop is fully configured, the product catalog is live and approved, fulfillment is operational, the GMV Max campaign is running, and the affiliate program is open for creator applications.
- By 90 days : The shop has an active roster of affiliate creators generating content, ad campaigns have been optimized based on real performance data, and a regular reporting cadence is in place.
- Ongoing : The shop maintains a healthy seller score, a sub-12-hour message response rate, and a consistent upward GMV trend quarter-over-quarter.
Vacancy posted 3 days ago
Similar jobs that could be interesting for youBased on the TikTok Shop Manager in Manila vacancy
6000 $
...This is a remote position. Head of TikTok Shop / GM, TikTok Commerce Ancient Remedies is a natural health and wellness... ...who can build it properly. This is not an agency management role or a basic affiliate role. This is a true channel...10 $ per hour
...Position: TikTok Shop & E-Commerce Lead Type: Full-Time (40hrs per week) Time Zone: Fixed Schedule Monday to Friday, 9am to 6pm... ...listings, pricing, promotions, creator strategy, and storefront management Drive revenue through TikTok Shop via both organic content...Remote job10 $ per hour
...Overview We are seeking a highly proactive and creative TikTok Growth & Creator Partnerships Manager to help scale our brand's presence across TikTok, TikTok Shop, and short-form social commerce channels. This role will focus on driving brand awareness, affiliate...Remote job- ...velocity, and commercial outcomes. You will manage a multi-million dollar annual budget,... ...allocation across Meta, Google (Search, Shopping, PMAX, Demand Gen) Optimize toward MER,... ...Identify and scale new channels (TikTok, affiliates, marketplaces) 3. Creative-Led...
12 $ per hour
...analytical, execution-focused Performance Marketing Manager to help scale profitable growth across digital platforms... ...Meta (Facebook and Instagram), Google Ads (Search, Shopping, YouTube, Performance Max), and TikTok Shop/TikTok Ads. Manage Reddit advertising campaigns...Remote job- ...offer end-to-end omni-channel ecommerce management, Livestreaming, Video production & Affiliate... ...marketplaces like Shopee, Lazada & TikTok, we focus on the entire 360-degree customer... ...marketplaces (Shopee,Lazada, Zalora and TikTok Shop), Shopify, SEM (Google Shopping), and...
- ...the following Link . PURPOSE OF THE ROLE The Sales Manager is responsible for both PRECAST sales and pre-sales, and shall... ...world you join us i.e. health care, medical insurance, discounted shopping Ongoing personal learning and development support...
- ...afford what you want and need today. Our brand is built on making shopping and payment processes seamless and convenient. With customers... ...more about us here: Position Summary The Training Manager – Sales is responsible for designing, implementing, and continuously...
- ...Position : Social Media Manager Salary : PHP 80,000 - Php 100,00 ($1,900 - $2,300 AUD) Working Hours & Conditions : Australian... ...engagement through social media Explore future opportunities for TikTok content and platform expansion Tools & Platforms...
- ...re ready to 10x our output in 2026—and we need a Social Media Manager who can build, engage, and grow our brand presence across all... ...social media strategy for High Scale's brand (LinkedIn, Instagram, TikTok, etc.). Create, curate, and post engaging content daily that...
- ...marketing performance, automation, reporting, and customer lifecycle management. What You’ll Be Building Lead-to-revenue... ...workflows for editorial, approvals, and scheduling across Instagram, TikTok, Pinterest, and email Automated partner reporting for...
10000 - 20000 $ per year
...remote position. AWISEE is seeking an Influencer Marketing Manager to lead creator partnerships in the Philippines. This role focuses... ...market Identify, onboard, and manage influencers across TikTok, Instagram, YouTube, and Facebook Leverage an existing creator...- ...regulated markets. We are looking for a Performance Marketing Manager who will be responsible for driving user acquisition,... ...networks, and platform representatives such as Google, Meta, and TikTok. Negotiate media deals and explore new channels to diversify...
- ...Social Media Manager — Build a Brand That Gets Noticed, Followed, and Remembered Most social media roles keep you busy but don't let you own the results. This one is different. You'll take the wheel on a brand that's ready to grow — with the budget, the backing...
- ...This is a remote position. We are looking for a Social Media Manager to lead and oversee the strategy, growth, and execution of our... ..., and publishing across Instagram, Facebook, LinkedIn, TikTok, YouTube, and more. Manage and optimize social media ad campaigns...
- .... We’ve built a large global audience across Instagram, TikTok, and Pinterest, and we are now focused on turning that audience... ...metrics What We’re Looking For ~3+ years experience managing social media for luxury, lifestyle, travel, or premium consumer...
- ...all channels. KEY RESPONSIBILITIES Campaign & Activation Management Execute integrated campaigns and activations across Own... ...Manage ad hoc projects aimed at enhancing both in-store and online shopping experiences. Budget & Resource Management Manage and...
- ...business channels (i.e., Click and collect and marketplace). The Opportunity Sephora is seeking to hire a highly motivated Manager, Customer Experience Support to join our Customer Experience Team. Working with customers across Southeast Asia & Australia/NZ, our...
- ...Key Responsibilities: In charge of the 1 to 7 weeks planning/strategies so Senior Manager can focus on 8 weeks and onwards planning, contracts, projects etc. Work with and manage the 3PL DC outbound & inbound team to meet daily requirements of all customers’ demands...
- ...This is a remote position. The Manager, Creator Partnerships & UGC is the business owner of the MAG Creator Platform, My Amazon... ...understanding of UGC, affiliate programs, and social media ecosystems (TikTok, Instagram, YouTube) ~ Comfort with analytics dashboards and...
- ...SUMMARY The Account Manager plays a key role in managing a large portfolio of the firm’s small- to mid-sized clients, delivering a high-touch, consultative customer experience. This role is responsible for maintaining strong client relationships, ensuring operational...
- ...strategies, , engaging with stakeholders and HCPs, overseeing marketing campaigns, and conducting brand and market analytics. The Marketing Manager will ensure the brand performance aligns with business goals and market dynamics. This is a strategic and customer- facing role,...
- ...Accounting or related major; 2 years experience in finance and accounting or related professional area. CORE WORK ACTIVITIES Managing Work, Projects, and Policies • Coordinates and implements accounting work and projects as assigned. • Coordinates, implements...
10 - 12 $ per hour
...Hours: Part time (20 hours per week) Rate: 10 - 12 USD per hour Key Responsibilities # Daily Operations & Stock Management # Own daily inventory monitoring across Amazon FBA, UNFI, KeHE, Walmart, DTC, and additional retail accounts. # Track stock levels...Remote job- ...process through to convert into ‘producing’ accounts Prepares proposals/contracts, follow-up for assigned corporate accounts Manage a pre-determined number of key accounts/key prospects and other active accounts to ensure maximum production to meet set target...
- ...running of the account In six months: Led your own planning response from insight and strategy through to execution Project managed cross-media, category and industry leading campaigns In 12 months: Worked closely with Agency’s other specialist teams (ie....
- ...This includes but is not limited to the following: team allocation, timelines, budget, and process. Collaborate with: ⦁ Account Management Team to determine breakdown of project inclusions ⦁ Servicing Teams to determine and monitor task assignments, project member...
- ...Job ID#: 15419 Discipline: Contracts Language: English Our client is looking for an experienced Contracts Manager to manage one of the major contracts for work on the Manila Metro. - Lead contract administration including management of...
- ...Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise . Role Summary and Impact The Manager of the Programmatic Business Unit (PB) leads a team specialized on programmatic marketing activation for a portfolio of WPP Media Agency...
- ...experience preferred Experience in automotive, retail, or high-volume hiring is an advantage Strong communication and stakeholder management skills Knowledgeable in recruitment metrics and workforce planning DUTIES AND RESPONSIBILITIES Lead recruitment...
Do you want to receive more vacancies?
Subscribe and receive similar vacancies to TikTok Shop Manager. Be the first to apply!
