Digital Marketing Associate (Pooling)

Your Mission Brief

The Digital Marketing Associate supports the execution of multi-channel digital marketing campaigns across social media, search, SEO, and direct marketing.

Where You’ll Lead

This role assists in strategy implementation, campaign optimization, content creation, and reporting, while contributing insights to client projects and pitches.

Social Media

• Assist in developing and executing social media strategies across platforms such as Meta, TikTok, and LinkedIn.
• Support content creation, scheduling, and audience engagement.
• Monitor social media channels, analyze performance, and identify optimization opportunities.
• Participate in brainstorming sessions and contribute creative ideas.

Search Marketing

• Assist in managing paid search campaigns across Google Ads, Bing Ads, and social media advertising.
• Aid in keyword research, ad copywriting, and bid management for campaign optimization.
• Support A/B testing, performance analysis, and campaign improvements.
• Collaborate to integrate search campaigns with broader digital marketing strategies.

SEO

• Support on-page and off-page SEO strategy implementation to improve organic search rankings.
• Conduct keyword research and optimize website content.
• Assist with technical SEO audits, site speed improvements, and schema markup implementation.
• Monitor SEO performance metrics and collaborate with content and web teams on optimization.

Direct Marketing

• Assist in planning and executing email and SMS marketing campaigns.
• Support CRM management, including database accuracy and compliance.
• Aid in monitoring campaign performance and providing actionable insights.
• Collaborate with the team to align direct marketing initiatives with broader strategies.

Pitches and Presentations

• Participate in client pitch presentations and brainstorming sessions.
• Assist in preparing presentation materials and communicating ideas effectively.

Industry Knowledge & Future-Forward Strategy

• Stay informed about developments in advertising, digital, creative, technology, marketing, and consulting industries.
• Keep up with emerging digital marketing techniques and trends to inform strategy.
• Share knowledge with the team to foster learning and continuous improvement.

Mission Control and AI

• Contribute to internal missions and continuous improvement initiatives by supporting the development of processes, systems, workflows, and operational improvements that enhance team efficiency and overall business operations.
• Explore and apply AI tools, automation, and emerging technologies where appropriate to improve productivity, streamline workflows, and support smarter ways of working across the organization.
• Participate in cross-functional mission projects and initiatives that drive innovation, operational excellence, and scalable solutions for the company.

Your Crew DNA

Here are some of the specific skills and experiences you’ll bring in this role:  

Essential skills, knowledge or experience  

• Strong verbal and written communication skills.
• Analytical mindset with ability to interpret data and extract actionable insights.
• Highly organized and detail-oriented.
• Collaborative and proactive in a team environment.
• Passionate about learning and growing in digital marketing.

Desirable skills, knowledge or experience  

• Familiarity with social media platforms, SEO, search marketing, and CRM tools.
• Basic knowledge of digital advertising best practices.
• Ability to assist in pitches and contribute to strategy discussions.
• Experience in content creation, copywriting, or basic graphic/video editing.

Required education and qualifications (certifications, licenses, accreditations, etc.)

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• Prior internship or relevant work experience in digital marketing is a plus but not required.