Marketing Manager
Full-time
Star Eye Specs Corporation
Job Description:
Star Eye Specs Corp is looking for a creative and strategic Marketing Manager to lead brand development, customer engagement, and campaign execution across our growing optical retail chain. This role is ideal for a dynamic marketer who thrives in both digital and physical retail spaces. You’ll take charge of developing integrated marketing strategies, driving brand visibility, leading promotions, and creating strong partnerships. If you’re a hands-on leader with a flair for storytelling, data-driven decision-making, and team management, we’d love to hear from you.
Key Responsibilities:
Marketing Strategy & Planning:
- Develop and execute marketing plans tailored to the optical retail industry.
- Create brand positioning and messaging for eyewear, lens products, and services.
- Monitor market trends and competitor activity to identify opportunities.
Campaign Management:
- Plan and launch seasonal and product-focused campaigns across digital and physical channels.
- Track performance metrics and adjust strategies based on analytics.
Partnerships & Promotions:
- Coordinate co-branded marketing with suppliers, clinics, and retail partners.
- Manage retail activations, promotional events, and PR initiatives.
Digital & Content Marketing:
- Oversee content creation for social media, email, and in-store materials.
- Manage the brand’s digital presence, ensuring alignment with marketing goals.
Team & Vendor Management:
- Lead the internal marketing team and collaborate with external agencies or freelancers.
- Ensure all creative outputs maintain brand consistency and are delivered on time.
Qualifications:
Education & Experience:
- Bachelor’s degree in Marketing, Business, Communications, or related field
- Minimum 3 years of experience in a marketing role (retail/optical industry preferred)
Skills & Tools:
- Strong leadership, project management, and communication skills
- Proficient in digital marketing platforms (Google Analytics, Meta Ads Manager, etc.)
- Excellent writing and visual storytelling skills
- Experience managing multi-channel campaigns and marketing teams
Benefits:
- Competitive salary with performance-based bonuses
- Health benefits to support your well-being
- Paid vacation and sick leave
- Employee discounts on eyewear and optical products
- Creative and supportive work environment with growth opportunities
Location:
Preferably based near Makati City
Work Schedule:
Full-time onsite role
Monday to Wednesday (10 hours w/ 1 hour lunch break)
Thursday and Friday (9 hours w/ 1 hour lunch break)
Saturday (5 hours w/ 1 hour lunch break)
If you're excited to help shape the future of a growing optical brand, we’d love to see your application! Please send your updated resume and a short cover letter to **** . Let us know how your skills can bring fresh vision to Star Eye Specs Corp!
Vacancy posted a month ago
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