Social Media Specialist

We are looking for a creative, strategic, and data-driven Social Media Specialist to join our team. In this role, you will be the digital face and voice of our brand, responsible for building our online community, executing high-impact campaigns, and driving meaningful engagement across all social platforms.

The ideal candidate is a master storyteller who understands the nuance of different platforms—from the fast-paced nature of TikTok to the professional landscape of LinkedIn—and knows how to turn analytics into actionable growth strategies.

Core Responsibilities:

Strategy & Brand Growth:

• Strategic Planning: Develop and execute a comprehensive social media strategy aligned with organizational goals, focusing on audience identification and KPI definition.
• Brand Voice: Act as the primary voice of the brand, ensuring all content remains consistent with our established tone, style, and values.
• Community Building: Proactively grow our online community through live events, contests, and initiatives that make our followers feel valued and heard.
• Trend & Competitor Analysis: Keep a pulse on industry trends, platform algorithm changes, and competitor movements to ensure we remain a leader in our space.

Content & Platform Management:

• Creative Production: Design and produce high-quality, engaging assets (text, images, video, and interactive content) tailored for specific platforms.
• Calendar Oversight: Manage a robust content calendar to ensure a consistent posting cadence and timely relevance.
• Daily Management: Oversee the day-to-day operations of all social accounts (Facebook, Instagram, X, LinkedIn, TikTok, etc.), including scheduling and real-time posting.

Engagement & Public Relations:

• Active Moderation: Monitor and respond to comments and DMs in a timely, helpful, and engaging manner to foster positive community relations.
• Influencer Relations: Identify and collaborate with key influencers and brand advocates to expand reach and credibility.
• Crisis Management: Handle negative feedback or online crises with professionalism and speed to protect the brand’s reputation.

Performance & Collaboration:

• Ads & Promotions: Plan and execute paid social campaigns, including budget management, demographic targeting, and ROI optimization.
• Analytics & Reporting: Track performance against KPIs, generating regular reports that translate data into strategic adjustments.
• Cross-Functional Teamwork: Collaborate with Marketing, PR, and Sales departments to ensure social media efforts amplify broader company objectives.
• Internal Guidance: Serve as a subject matter expert, providing best practices and training to other team members to ensure digital brand consistency.

Qualifications & Skills:

• Experience: 2+ years of experience in social media management or digital marketing.
• Technical Savvy: Proficiency with social media management tools (e.g., Sprout Social, Hootsuite), design software (Canva, Adobe Creative Suite), and native platform analytics.
• Content Prowess: Strong copywriting skills and an eye for visual aesthetics.
• Strategic Mindset: Ability to balance creative "big ideas" with the analytical rigor required to hit growth targets.
• Adaptability: Comfortable working in a fast-paced environment where trends change overnight.

Welcome to LeadAdvisors, where innovation meets excellence in the digital landscape. LeadAdvisors is an operator-led BPO and digital growth company headquartered in Orange County, CA, with global operations across the Globe such as Philippines, North America, Middle East and the United States. Operating since 2012, with 1,000+ agent capacity, 3M+ verified transfers, 59M+ organic visits generated, and 1000'S OF TRUST customers.