Hospital Marketing and Patient Experience Manager

QUALIFICATIONS:

• Bachelor's Degree in Marketing or other related fields

• At least 5 years of marketing and people management experience

• Experience in project management

• Open to work in a hospital setup

RESPONSIBILITIES:

• Develop and implement marketing strategies to promote hospital services and increase brand awareness. 
• Oversee digital marketing efforts, including social media, website content, and online advertising. 
• Organize community outreach programs, health fairs, and hospital-sponsored events. 
• Analyze market trends and patient feedback to identify opportunities for service improvement and growth. 
• Build and maintain strong relationships with Health Maintenance Organizations (HMOs). 
• Address concerns and resolve issues between HMOs and the hospital efficiently. 
• Ensure smooth patient admission processes and optimize workflows for efficiency. 
• Train and guide staff in providing excellent customer service during patient admissions. 
• Monitor and improve front-desk operations to maintain a patient-centric environment. 
• Implement strategies to minimize waiting times and enhance patient satisfaction.
• Identify potential business opportunities and partnerships to expand hospital services. 
• Develop sales strategies targeting corporate accounts, community organizations, and other stakeholders. 
• Prepare sales reports and forecasts to measure performance and set goals.