Brand Specialist (Retail)

Brand Specialist| Retail

Makati | On-site | Monday to Friday

Job Overview

We are seeking a highly organized and creative Brand Specialist to assist in implementing branding initiatives across multiple platforms. The position plays a key role in maintaining brand identity, supporting marketing efforts, and collaborating with both internal departments and external partners to enhance overall brand awareness.

Key Duties and Responsibilities

• Assist in the planning and implementation of branding campaigns and marketing programs
• Ensure all marketing materials and communications follow established brand standards
• Work closely with the creative, sales, and operations teams on brand-related activities
• Support the development of content for both digital and traditional marketing channels
• Track brand performance and collect relevant market and consumer insights
• Help organize and manage promotional materials and branding assets
• Provide support for brand activations, events, and product launch activities
• Conduct competitor analysis and basic market research

Qualifications

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related discipline
• With at least 1–3 years of experience in branding, marketing, or similar roles
• Strong interpersonal, communication, and coordination skills
• Creative thinker with excellent attention to detail
• Knowledgeable in digital marketing and social media platforms
• Able to work efficiently in a dynamic and fast-paced environment