Paid Media/Digital Marketing Supervisor
3000 PhpGlobal Play Hub Innovations Corp.
AID MEDIA/ DIGITAL MARKETING SUPERVISOR
Location: BGC
Job Overview: The PAID MEDIA / DIGITAL MARKETING SUPERVISOR will manage and optimize in-house paid advertising campaigns across multiple digital platforms. This role focuses on driving measurable growth, improving monitored metrics, and supporting brand objectives through data-driven media buying. The ideal candidate has strong analytical skills, hands-on ads management experience, and the ability to work independently in a fast-paced environment.
Job Responsibilities:
1. Paid Media Execution & Optimization
● Run and optimize campaigns across Meta (Facebook/Instagram), Google Ads, YouTube, TikTok Ads, and other digital platforms.
● Manage daily budgets, bidding strategies, pacing, and delivery.
● Set up campaigns including targeting, creatives, audiences, and tracking.
● Conduct A/B tests on creatives, audiences, and placements to improve performance.
2. Performance Tracking & Reporting
● Monitor key metrics such as CTR, CPC, CPM, and CPA.
● Generate weekly and monthly reports with insights and recommendations.
● Maintain dashboards and documentation of campaign results.
3. Strategy Support
● Work closely with the Media Strategy Team to align on goals and direction.
● Identify trends, opportunities, and performance gaps.
● Propose optimization strategies based on platform behavior and best practices.
4. Cross-Team Collaboration
● Coordinate with Creatives to request, test, and evaluate new assets.
● Align with Brand/PR teams on campaign messaging and compliance requirements.
● Ensure adherence to internal guidelines, regulatory policies, and advertising standards.
5. Industry Awareness
● Stay updated on algorithm changes, new ad formats, and competitor activities.
● Suggest new platforms or tools that can improve efficiency and performance.
Job Qualifications:
● Bachelor’s degree in Marketing, Business, Communications, or related field.
● 1–3 years experience in digital advertising or performance marketing (Meta/Google experience required).
● Hands-on experience with Meta Ads Manager & Google Ads dashboard.
● Strong understanding of digital KPIs and analytics.
● Proficient with Microsoft Office and Google Workspace.
● Strong analytical and problem-solving skills.
● Able to work independently with minimal supervision.
● Mandarin proficiency is a plus.
Salary and Benefits: Work Hours: Nine (9) hours/day (including regular and special non-working holidays); Six (6) days per week; Four (4) days off per month Salary (Six (6) months probationary period):
● Probationary (non-mandarin): PHP 70,000-80,000 Allowances:
● Food Allowance: PHP 3,000 per month
Other Benefits:
● 13th Month Pay
● PHP 1,000 Birthday Bonus (must be in the company for at least 6 months)
● PHP 2,000 KPI/Attendance Bonus (must be in the company for at least 6 months)
● SSS, PHILHEALTH, PAGIBIG
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