Social Media Assistant Manager
Full-time
IGO Digital Technology Inc.
Job description:
Brief Role Description:
1. Social Media Strategy:
- a. Develop and implement a comprehensive social media strategy aligned with the casino's marketing objectives.
- b. Identify target audiences and create content that appeals to and engages the online casino community.
2. Content Creation:
- a. Create and curate compelling content for various social media platforms, including but not limited to Facebook, Twitter, Instagram, and LinkedIn.
- b. Develop visually appealing and shareable content, including graphics, videos, and promotional materials.
3. Community Engagement:
- a. Foster a positive and interactive online community by responding to comments, messages, and mentions on social media platforms.
- b. Organize and execute online events, contests, and promotions to boost user engagement.
4. Brand Management:
- a. Maintain brand consistency across all social media platforms.
- b. Monitor online reviews and address customer feedback promptly and professionally.
5. Analytics and Reporting:
- a. Utilize social media analytics tools to track the performance of campaigns and overall social media presence.
- b. Provide regular reports on key metrics, and adjust strategies based on data insights.
6. Collaboration:
- a. Collaborate with other marketing team members, designers, and content creators to ensure cohesive and effective campaigns.
- b. Liaise with influencers and affiliates for promotional partnerships.
7. Compliance:
- Stay informed about regulatory requirements related to online gambling and ensure all social media activities comply with industry regulations.
Job Requirements:
1. Bachelor's degree in Marketing, Communications, or a related field.
2. At least 5 years work experience as a Social Media Manager, preferably in the online casino or gaming industry.
3. In-depth knowledge of social media platforms, trends, and best practices.
4. Strong creative and analytical skills.
5. Excellent communication and interpersonal skills.
6. Familiarity with online casino products and services is a plus.
7. Willing to work onsite, Monday to Friday, 9am to 6pm at BGC, Taguig.
Vacancy posted 3 days ago
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