Marketing Executive
Full-time
Dempsey Resource Management Inc.
Responsibilities
- Develop and execute a local marketing strategy aligned with Wrench’s SEA & Australia regional goals.
- Plan and manage digital marketing campaigns — LinkedIn, email, and content marketing — to generate qualified leads.
- Coordinate industry events, trade shows, and conferences, including booth design, branding, and customer engagement.
- Build and maintain a strong database of potential clients (EPCs, contractors, consultants, project owners).
- Work closely with the sales team to design lead-nurturing programs and support proposal preparation with case studies, presentations, and collateral.
- Localize global marketing content (brochures, case studies, whitepapers) to the Philippine market context.
- Manage PR activities and build relationships with local industry associations and media outlets.
- Track and report marketing KPIs — leads, conversions, event ROI, and campaign performance.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Business, or Engineering.
- 5+ years of experience in B2B marketing, preferably in technology, construction, or engineering software domains like Oracle (Aconex) , Procore, blue beam etc.
- Proven success in digital marketing, lead generation, and event management.
- Strong communication and presentation skills.
- Ability to work independently and manage multiple initiatives in a fast-paced environment.
- Familiarity with CRM tools, marketing automation, and LinkedIn Campaign Manager is an advantage.
Vacancy posted a month ago
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