Market Researcher
Full-time
We Search @ Searchers & Staffers Corp.
- Conduct quantitative and qualitative market research through surveys, interviews, focus groups, and fieldwork.
- Monitor market trends, student preferences, competitor activities, and developments in the education sector.
- Develop enrollment forecasts and demand projections for Senior High School, Undergraduate, Graduate, and Doctoral programs.
- Perform competitor benchmarking on academic offerings, tuition, scholarships, facilities, and marketing initiatives.
- Analyze research data and generate actionable insights, reports, dashboards, and executive presentations.
- Assess market opportunities for new programs, partnerships, campuses, and institutional growth initiatives.
- Evaluate the effectiveness of recruitment, branding, and marketing campaigns through research and performance analysis.
- Maintain a centralized repository of market intelligence, competitor information, and enrollment data.
- Support strategic planning and decision-making through data-driven recommendations.
- Bachelor's Degree in Marketing, Business Administration, Statistics, Economics, Psychology, Communication Research, Data Analytics, Social Sciences, or a related field.
- At least 3–5 years of experience in Market Research, Business Intelligence, Strategic Planning, Data Analytics, or related roles.
- Proven experience in conducting quantitative and qualitative research projects.
- Strong analytical, data interpretation, and report-writing skills.
- Experience in enrollment forecasting, market assessments, competitor analysis, and executive-level reporting is an advantage.
- Proficient in research tools, survey platforms, spreadsheets, and data analytics software.
- Excellent communication, presentation, and stakeholder management skills.
Qualifications:
Vacancy posted 18 hours ago
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