Techical Sales Engineer

Job Requirements

• Bachelor's Degree in Engineering (Mechanical, Electrical, Industrial, or related Engineering discipline).
• Strong sales, negotiation, and business development skills, with the ability to identify opportunities and close deals.
• At least 3 to 5 years of experience in technical sales, business development, or industrial equipment sales.
• Good understanding of industrial equipment, compressed air systems, or related engineering solutions.
• Proficient in CRM tools, Microsoft Office applications, and sales reporting.
• Strong presentation, communication, and customer relationship management skills.
• Ability to analyze customer requirements and recommend suitable technical solutions.
• Knowledge of market analysis, territory management, and competitor monitoring.
• Capable of preparing quotations, proposals, and business correspondence.
• Results-driven, proactive, and highly motivated to achieve sales targets.
• Strong hunter mindset with the ability to generate new business opportunities.
• Customer-focused with excellent interpersonal and relationship-building skills.
• Self-disciplined, organized, and capable of working independently.
• Adaptable and resilient, with the ability to thrive in a dynamic and competitive environment.
• Collaborative team player with strong problem-solving and decisionmaking abilities

Responsibilities

• Achieve sales targets for the assigned product range and territory.
• Pursue leads, promote products, and close orders with professionalism.
• Coordinate with internal teams to ensure smooth execution of sales orders.
• Provide timely feedback and reports on sales activities, market updates, and competitor insights to the Business Line Manager.
• Build and maintain strong relationships with key customers.
• Support the promotion of Industrial Air and Gas equipment whenever applicable.
• Handle ad-hoc projects and assignments as directed by the Business Line Manager.

Marketing Management:

• Drive market share growth within the assigned territory.
• Implement effective sales and marketing plans.
• Establish and strengthen customer relationships.
• Maintain strong product knowledge and technical expertise.

Training & Symposiums:

• Enhance brand awareness through customer education and presentations.
• Conduct product training sessions to position Atlas Copco as the preferred choice.

Marketing & Field Activities:

• Promote and sell air compressors and auxiliary equipment in the assigned area.
• Conduct regular customer visits and monitor account activities.
• Identify new prospects through various channels (clients, associations, consultants, financial institutions, field visits).
• Continuously develop product knowledge and sales skills.
• Maintain strong customer networks and prepare weekly visit plans.
• Draft quotations, letters, and other required communication.
• Ensure proper use and care of company assets.
• Report lost orders and recommend improvements.
• Analyze customer needs and provide appropriate equipment selection support.
• Collaborate closely with customers to gather technical requirements.
• Review customer specifications and consult with subcontractors when needed.
• Prepare layout drawings for equipment site positioning when required.
• Monitor installation progress through site visits (when applicable).
• Turn over documents to the Service Department for future maintenance planning.
• Gather and analyze competitor data.
• Organize customer seminars on compressed air solutions.
• Provide technical, commercial, and operational support to dealers and distributors.
• Develop new dealers/distributors within the territory.
• Coordinate with the Finance Department to support payment collection when necessary