Digital Marketing Specialist
Full-time
Kenleen International Distribution Inc.
Digital Marketing Specilist / Live Host Seller Job Description:
- Engage with customers through live video streams.
- Showcase and demonstrate products in real-time.
- Answer customer inquiries and provide detailed product information.
- Drive sales and encourage purchases during live sessions.
- Collaborate with marketing teams to plan live events.
- Analyze viewer engagement and sales metrics for improvement.
- Enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers.
- Formulate online sales strategies relevant to the product and sales of the company in the online community
- Create Contents such as videos, motion graphics, and still images for Social Media Promotional Collaterals for Events like Sales, Flash Sales, Payday, Engagement contents, etc.
- Produced contents to be uploaded on socials.
Educational Background:
- Bachelor's degree in Marketing, Communications, Multimedia, or related field.
Experience:
- At least 1-2 years of experience in digital marketing, e-commerce, or social media.
- Experience as a live seller/host on platforms like Facebook, TikTok, Shopee Live, or Lazada Live is a strong advantage.
Technical Skills:
- Proficiency in using digital marketing tools (Meta Business Suite, Ads Manager, Google Analytics, Canva, etc.).
- Knowledge of content creation tools (e.g., CapCut, Adobe Premiere, Canva, etc.).
- Familiarity with social media algorithms, SEO, and basic e-commerce operations.
- Ability to analyze campaign performance and generate reports.
Hosting Skills:
- Confident, engaging, and energetic on camera.
- Excellent verbal communication skills in both English and Filipino.
- Ability to connect with viewers and drive product engagement and sales during live sessions.
Creative & Marketing Skills:
- Strong copywriting and storytelling skills for posts, captions, and product highlights.
- Ability to conceptualize and execute marketing campaigns and promotions.
- Basic knowledge of influencer marketing and affiliate collaboration is a plus.
Personal Attributes:
- Outgoing and persuasive personality.
- Sales-oriented mindset.
- Can work independently and collaboratively.
- Willingness to work on flexible schedules, including weekends or evenings during live selling events.
Other Requirements:
- Must be comfortable being the “face” of the brand during live streams.
- Must have a strong presence on camera and be able to demonstrate and explain products with enthusiasm.
- Willing to occasionally assist with customer service or product feedback collection after lives.
Vacancy posted a month ago
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