Inside Sales / Mid-Market Representative I
The Nielsen Company
At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.
Job Description
- Key role within the Mid Market Sales, Audience Measurement, team that focuses on business development with our media agency partners, including creative agencies, broadcasters, publishers, platforms, and advertiser relationships and partnerships. This is a crucial role within the Audience Measurement Mid Market Sales team. The focus is on driving business development and fostering relationships with a diverse range of media partners, including agencies, broadcasters, publishers, platforms, and direct advertisers.
- A business development executive manager (Hunter) to drive sales within the Indonesia market driving quarterly sales targets, driving revenue pipeline, developing long term strategic partnerships and closing sales.
- Develop complex go to market plans for specific prospects, working with a matrixed structure (Mid Market Sales), as well as with key partners.
Qualifications
Qualifications
- 2-3 years of experience in solution sales and have high sales skills.
- Experience in high performing Mid-market Sales teams.
- Knowledge of Nielsen as a business and its products, services, and offerings - preferred.
- Track record of performance with discipline in sales prospecting activities.
Sales activities
- Build and maintain strong relationships with clients through regular communication and follow-up.
- Outbound prospecting and follow up on Marketing Qualified Leads (MQL) to generate pipeline.
- Identify, qualify, prospect, and develop new client relationships and generate new sales opportunities
- Cross-sell and upsell to existing customers by identifying opportunities for additional products or services that align with their needs.
- Manage sales process from prospecting, to negotiating and closing contracts.
- Prepare and deliver contract proposals to new and existing customers, negotiating terms, and closing sales.
- Answer client questions relative to product updates and product information effectively and in a timely manner.
- Consistently meet revenue targets and activity KPIs.
- Stay up to date on industry trends and developments.
- Develop a solid understanding of Nielsen products and services to effectively position them to potential customers.
Operational activities
- Leverage CRM and other tech tools to track, execute and manage sales activities.
- Have operational command of business.
- Cross Functional activities
- Collaborate with other vertical Sales, Marketing, Product, Revenue Operations, and Finance to deliver products, services, and drive client satisfaction.
KEY STAKEHOLDERS & INTERFACE
- Internal: Audience Measurement Commercial Teams, including the wider 10 colleagues across Mid Market Sales, Asia.
- Customer Experience Team.
- Product Team
- Finance Team / Revenue Controller Teams to ensure revenue is correctly recognised each week.
External
- Mid Market Sales clients to provide Research & Measurement expertise and to ensure measurement projects proceed.
- Cultivate long-term relationships with C-Suite Executives, and others, at client organizations to effectively grasp and address their critical business challenges.
- Working on a daily basis with Insights, Measurement, Data Partnerships and Sales team contacts at our clients to develop and close sales opportunities.
- Engagement with Industry bodies in Indonesia to promote Media Measurement best practice.
Additional Information
- Advanced knowledge and understanding of advertising and marketing and the media industry.
- Basic knowledge and understanding of marketing research.
- Experience working with media, marketing, or related fields.
- Strong network in marketing, digital, media industries.
Please be aware that job-seekers may be at risk of targeting by scammers seeking personal data or money. Nielsen recruiters will only contact you through official job boards, LinkedIn, or email with a nielsen.com domain. Be cautious of any outreach claiming to be from Nielsen via other messaging platforms or personal email addresses. Always verify that email communications come from an @ nielsen.com address. If you're unsure about the authenticity of a job offer or communication, please contact Nielsen directly through our official website or verified social media channels.
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