Brand Lead | E-commerce Beauty and Wellness
hr techx corp.
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Brand Lead | E-commerce (Beauty & Wellness) Schedule: Taguig | On-site | Monday - Friday About The Role We are seeking a strategic and results-oriented Brand Lead to lead our Beauty & Wellness category across e-commerce platforms. This role will own the category's end-to-end strategy, driving revenue growth, optimizing profitability, and enhancing the overall customer experience. You will play a key leadership role in shaping the category roadmap, building strong brand partnerships, and executing high-impact campaigns. Key Responsibilities:
- Own and drive the end-to-end category strategy for Beauty & Wellness across e-commerce channels
- Deliver revenue growth, margin optimization, and market share expansion
- Lead assortment planning, pricing strategy, and online merchandising execution
- Plan and execute major campaigns (e.g., double-digit sales events, payday and seasonal promotions)
- Analyze sales performance, customer behavior, and market trends to inform strategic decisions
- Collaborate with marketing teams to drive traffic, conversion, and customer retention
- Partner with supply chain to ensure strong inventory health and accurate demand forecasting
- Build and maintain strong relationships with beauty and wellness brands, vendors, and marketplace partners
- Monitor competitor activity and identify opportunities for category growth and differentiation
- Lead, mentor, and develop category managers and junior team members
- Bachelor's degree in Business, Marketing, or a related field
- 5-7+ years of experience in e-commerce, category management, or retail merchandising
- Strong background in Beauty, Skincare, Personal Care, or Wellness categories
- Proven track record of managing P&L and consistently achieving revenue targets
- Hands-on experience with major e-commerce platforms (e.g., Shopee, Lazada, Shopify, Amazon)
- Strong analytical skills with proficiency in Excel or other data tools
- Excellent leadership, stakeholder management, and communication skills
Vacancy posted 1 day ago
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