Marketing & Data Analyst
Sutherland
About Sutherland
Artificial Intelligence. Automation. Cloud engineering. Advanced analytics. For business leaders, these are key factors of success. For us, they’re our core expertise.
We work with iconic brands worldwide. We bring them a unique value proposition through market-leading technology and business process excellence.
We’ve created over 200 unique inventions under several patents across AI and other critical technologies. Leveraging our advanced products and platforms, we drive digital transformation, optimize critical business operations, reinvent experiences, and pioneer new solutions, all provided through a seamless “as a service” model.
For each company, we provide new keys for their businesses, the people they work with, and the customers they serve. We tailor proven and rapid formulas, to fit their unique DNA. We bring together human expertise and artificial intelligence to develop digital chemistry. This unlocks new possibilities, transformative outcomes and enduring relationships.
Sutherland
Unlocking digital performance. Delivering measurable results.
Job Description
*For Pooling Purposes*
The role reports directly to the Marketing Director and works closely with the Channel and Marketing teams in the region to develop pipeline, localize content and create regional specific campaigns and programs that generate awareness, interest and demand for the account.
Your opportunity:
- Develop and execute a marketing plan that aligns to and supports sales objectives, measured by contribution to pipeline (direct and influenced).
- Create and execute marketing programs to drive deal registrations and channel in pipeline.
- Guiding partners on appropriate content for their websites, social media and events.
- Assist to plan and execute key events, with the goal of deal registrations and channel in pipeline with partners.
- Create, execute and manage partner marketing programs with the partner ecosystem.
- Plan and inspect the use of MDF - ensuring partners leverage MDF funds compliantly.
- Work on presentations, data clean up, data analysis.
- Draft and localise email campaigns and programs in partnership with cross functional teams.
Qualifications
What You’ll Need:
- Bachelor’s degree preferred, A combination of education and experience may be considered.
- 5 years in a marketing / channel marketing role, preferably from a tech background.
- Strong communication skills in English.
- Technical aptitude and desire for continuous learning and advancement.
- Creative problem-solving.
- Salesforce (CRM system) experience preferred.
- G-suite proficiency required.
- Willingness to leverage (and learn!) and evangelize technology stacks in Account Based Marketing tools such as DemandBase, Groove, and more.
- Able to multitask and work across different time zones (US/EMEA).
Personality Profile / Work Ethic:
- Independent worker with high self-motivation and sense of urgency.
- Organized, meets deadlines, collaborative with key stakeholders.
- Critical thinking, problem solving, analytical thinking skills.
- High attention to detail and accuracy in a fast-moving environment.
- Collaborator, influencer, change agent with an upbeat work ethic.
Additional Information
Interested candidates must be willing to work onsite.
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